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Archives for May 2012

Mail Piece Design for Automation

Published May 30, 2012

Several of our associates recently attended a USPS presentation on how to design mail for the lowest cost and fastest delivery.  Given recent rate increases and upcoming facility closings, making sure your mail meets the best standards is increasingly important. The presentation covers many important […]

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Postal Service Moves Ahead with Modified Network Consolidation Plan

Published May 21, 2012

WASHINGTON — The U.S. Postal Service announced plans to move ahead with a modified plan to consolidate its network of 461 mail processing locations in phases. The first phase of activities will result in up to 140 consolidations through February of 2013.  Unless the circumstances […]

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Putting the “WOW” Factor in the Mailbox

Published May 2, 2012

Getting your mailpiece noticed in the mailbox is the first step in having your offer read.  After all, you’re competing with other direct mail offers, bills, catalogues and more.  Another challenge is having enough marketing “real estate” to fully describe your offer or offers.

Franklin has […]

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