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Lagniappe #5: Happy Holidays / Tips for Next Year’s Marketing Campaigns

In this special holiday edition of Lagniappe, Matthew Holliday sends Hol(L)iday wishes on behalf of the Franklin team, and shares several tips to keep in mind as you plan for the upcoming year’s marketing campaigns. Covering everything from Address Resolution Service to oversized postcards to […]

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Address Change Service (ACS) – Harnessing Its Benefits

In June of 2015, we wrote on this blog about how ACS can reduce your Undeliverable As Addressed (UAA) Mail and, in the process, save you on return mail fees – currently $1.17 per piece.  Click here to read that post: http://gofranklingo.com/blog/index.php/2015/06/15/how-to-eliminate-returned-mail/

A large number of […]

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