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Lagniappe #5: Happy Holidays / Tips for Next Year’s Marketing Campaigns

In this special holiday edition of Lagniappe, Matthew Holliday sends Hol(L)iday wishes on behalf of the Franklin team, and shares several tips to keep in mind as you plan for the upcoming year’s marketing campaigns. Covering everything from Address Resolution Service to oversized postcards to Informed Delivery, it’s enough to fill your “marketing stocking” with gifts to last all year!

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