Search
-
Recent Posts
Archives
- September 2025 (1)
- August 2025 (4)
- July 2025 (4)
- June 2025 (3)
- May 2025 (1)
- April 2025 (3)
- March 2025 (1)
- February 2025 (2)
- January 2025 (1)
- December 2024 (2)
- November 2024 (2)
- October 2024 (2)
- September 2024 (2)
- August 2024 (2)
- July 2024 (3)
- June 2024 (3)
- May 2024 (2)
- April 2024 (2)
- March 2024 (2)
- February 2024 (3)
- January 2024 (2)
- December 2023 (3)
- November 2023 (4)
- October 2023 (4)
- September 2023 (3)
- August 2023 (5)
- July 2023 (3)
- June 2023 (4)
- May 2023 (3)
- April 2023 (3)
- March 2023 (1)
- May 2022 (1)
- April 2022 (2)
- March 2022 (3)
- February 2022 (1)
- January 2022 (3)
- December 2021 (3)
- November 2021 (2)
- October 2021 (2)
- September 2021 (2)
- August 2021 (2)
- July 2021 (3)
- June 2021 (2)
- May 2021 (2)
- April 2021 (2)
- March 2021 (3)
- February 2021 (2)
- January 2021 (2)
- December 2020 (3)
- November 2020 (1)
- October 2020 (3)
- September 2020 (3)
- August 2020 (2)
- June 2020 (1)
- May 2020 (3)
- April 2020 (3)
- February 2020 (2)
- January 2020 (2)
- December 2019 (2)
- November 2019 (2)
- October 2019 (3)
- September 2019 (2)
- July 2019 (1)
- November 2018 (1)
- August 2017 (1)
- June 2017 (1)
- May 2017 (1)
- January 2017 (1)
- December 2016 (1)
- November 2016 (1)
- September 2016 (2)
- July 2016 (1)
- June 2016 (2)
- May 2016 (2)
- April 2016 (3)
- February 2016 (1)
- December 2015 (1)
- October 2015 (2)
- August 2015 (1)
- June 2015 (3)
- May 2015 (1)
- April 2015 (1)
- March 2015 (1)
- January 2015 (2)
- December 2014 (1)
- October 2014 (1)
- September 2014 (2)
- August 2014 (1)
- July 2014 (2)
- February 2014 (1)
- January 2014 (2)
- December 2013 (2)
- October 2013 (1)
- September 2013 (1)
- July 2013 (1)
- May 2013 (1)
- April 2013 (1)
- February 2013 (3)
- January 2013 (2)
- December 2012 (3)
- November 2012 (4)
- October 2012 (2)
- September 2012 (2)
- August 2012 (1)
- July 2012 (2)
- June 2012 (3)
- May 2012 (3)
- April 2012 (4)
- March 2012 (2)
- February 2012 (2)
- January 2012 (2)
- December 2011 (3)
- November 2011 (4)
- October 2011 (3)
- September 2011 (4)
- August 2011 (1)
Category Archives: Uncategorized
Introducing the new Franklin Client Portal!
The new Franklin Client Portal offers a more intuitive user interface and in-depth tracking analytics, with 24-7 access to a wealth of job-related information.
Comments Off on Introducing the new Franklin Client Portal!
15 Printing Mistakes You Need to Avoid
Here’s an illustrated list of the top 15 printing mistakes and errors you should avoid. This article is aimed mainly at inexperienced designers, but there’s also a few tips and further resources in it for seasoned designers, too. We all make mistakes, so here’s a resource that […]
Tagged direct mail design, printing mistakes
Comments Off on 15 Printing Mistakes You Need to Avoid
Global Study: Most People Highly Value Paper and Print
Submitted by: Phil Riebel 06/06/2017
Two Sides publishes key results of global survey on the Attractiveness and Sustainability of Paper and Print
The recent issue of Paper360 (May/June) features consumer survey results on global attitudes towards paper and print, as well as toward corporate environmental claims promoting […]
Tagged environment, paper, printing, sustainability
Comments Off on Global Study: Most People Highly Value Paper and Print
A Smarter Way to send Certified Mail
Many businesses find it necessary to send letters via Certified Mail. These include collections, legal notices, insurance information and other important documents. One major headache has been filling out forms and green cards manually, and often facing long waits at the post office.
The USPS has […]
Comments Off on A Smarter Way to send Certified Mail
Address Change Service (ACS) – Harnessing Its Benefits
In June of 2015, we wrote on this blog about how ACS can reduce your Undeliverable As Addressed (UAA) Mail and, in the process, save you on return mail fees – currently $1.17 per piece. Click here to read that post: http://gofranklingo.com/blog/index.php/2015/06/15/how-to-eliminate-returned-mail/
A large number of […]
Tagged ACS, Address Change Service, Postage Budget, postage savings, usps
Comments Off on Address Change Service (ACS) – Harnessing Its Benefits
Drivetime Marketing – Tips, Tools and Tricks to Drive Your Marketing
The latest Drivetime Marketing podcast features Franklin’s Craig Chumney and Matt Holliday. Did you know Millennials are responding to direct mail? That was a surprise. We guess mail isn’t dead, after all.
To listen to the complete podcast and pick up some tricks and tips to help […]
Tagged direct mail, millennial marketing
Comments Off on Drivetime Marketing – Tips, Tools and Tricks to Drive Your Marketing
USPS Gets PRC OK for a 2017 Price Rise
USPS prices are going up in 2017. First Class mail goes from 47 to 49 cents on Jan. 22, with other products seeing varying price increases.
On Tuesday, the PRC approved all postage raises USPS requested, except for […]
Tagged 2017 postage increase, usps
Comments Off on USPS Gets PRC OK for a 2017 Price Rise
65 North American Companies Remove “Go Paperless – Go Green” Claims
Two Sides Campaign Continues to Gain Traction as Major Brand Name Companies Change Marketing Campaigns Used to Promote Electronic Services
CHICAGO (September 22, 2016) – Today, Two Sides North America, Inc. confirmed that over 65 leading North American companies have removed inaccurate anti-paper claims as a […]
Comments Off on 65 North American Companies Remove “Go Paperless – Go Green” Claims
Back To School – Postal Optimization 101
As our children begin a new school year, we thought it would be a great time to post some “study notes” on the data hygiene services Franklin performs on your mail files. These services ensure that your mail is delivered quickly and accurately at the […]
Comments Off on Back To School – Postal Optimization 101
15 Tried and True Rules for Direct Mail From A Legend
There seems to be as many theories regarding nonprofit direct mail as there are about the weather. No other area of today’s fundraising world has as many consultants and “experts” making their opinions known on a single subject.
Perhaps this is the case because it is relatively […]
Tagged direct mail, laws of direct mail, nonprofit direct mail
Comments Off on 15 Tried and True Rules for Direct Mail From A Legend
