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5 Fun Stats to Inform Your Fundraising

As a nonprofit, you know the importance of personalized direct mail. Most likely, you are already personalizing your mailers by the donor’s name, giving history, and often household income. But are there other data points that could help? Here are some exciting statistics that, while […]

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3 Ways Personalization Benefits Your Non-profit Fundraising

Fundraising is the lifeblood of any nonprofit. If you want people to give to your mission, they need to know about your mission, care about that mission, and understand the difference you make in the world.  

Personalizing
your communications helps achieve these goals. How? Because it […]

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