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Making Sense of Omni, Multi, Cross, and Integrated Channel Marketing

Published December 19, 2023

As you seek to break through the marketing clutter, the more channels, the better. Pairings such as print with email, email with social media, and social media with print will result in higher response rates than any single channel alone. As you plan your efforts, […]

Tagged crosschannel marketing, data driven marketing strategies, direct mail, direct mail design, direct mail strategy, direct mailers, direct marketing, integrated marketing, marketing, marketing communications, multichannel marketing, omnichannel marketing, personalized marketing, usps