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Touch Your Customers with Surveys and Watch Sales Grow

Published October 21, 2020

It’s a standard rule of thumb in marketing. It costs 10 times less to keep the customers you have than to generate new ones. This means one of the best uses of your marketing dollars is to maintain customer loyalty. One of the easiest ways […]

Tagged customer engagement, customer loyalty, customer relationships, customer surveys, digital marketing, direct marketing, marketing, marketing communications, multichannel customer experience, multichannel marketing, multitouch marketing, personalized marketing, survey

5 Tips for Marketing During COVID-19

Published August 27, 2020

The COVID-19 pandemic has created uncertainty for everyone, including buyers. But this doesn’t mean that people aren’t making purchases. It just means that your marketing should reflect higher sensitivity to the overall challenges they might be facing. Let’s look at five keys to marketing during […]

Tagged covid-19, customer engagement, customer loyalty, customer relationships, digital advertising, digital marketing, direct marketing, marketing, marketing communications, multichannel customer experience, pandemic

3 Ways to Sell More to Existing Customers

Published December 3, 2019

Think you have to go out and drum up new customers in order to increase your sales? Prospecting is an important tool for revenue generation, but there are ways to increase your sales from existing customers as well. Here are three simple but highly […]

Tagged cross-sell, customer loyalty, data driven marketing strategies, digital marketing, direct marketing, marketing

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